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From Bangkok, Thailand… Our Marketing Accelerator program is coming in January and you can sign up here to join me as we create and tailor the marketing message you need to get the clients you deserve. I have a tech tip about using your phone to record videos and why getting an external microphone is absolutely necessary for decent content. And som…
 
From Bangkok, Thailand… A tech tip about letting your team bring their own devices when it comes to computers and phones used for work. Some concise advice about office design and whether it’s worth having a specialist arrange and outfit your workspace. I have a lot more ideas about marketing, management, finance, and technology in your practice th…
 
From Raleigh, North Carolina… A tech tip about getting your new website done in an hour (rather than weeks or months) with tools like http://carrd.co. Some concise advice about medical care and staying healthy while traveling, or living out of the US. My wife Lisa does more in-depth writing on our travels in her weekly newsletter. You can find it h…
 
From Raleigh, North Carolina… A tech tip about juggling the multitude of communications platforms we have to use for internal and external communication in a law practice. Some concise advice about what kind of marketing works (hint: all of it works… if you’re consistent). I have a lot more ideas about marketing, management, finance, and technology…
 
From Raleigh, North Carolina… An (anti)tech tip about why jumping on the next shiny object usually doesn’t actually make you more productive or move you forward. Some concise advice about both clients and employees who end up driving you a little bit crazy. I have a lot more ideas about marketing, management, finance, and technology in your practic…
 
From Raleigh, North Carolina… A tech tip about getting a discount on Clear identity verification for frequent travelers who want to save a few minutes at the airport. Some concise advice on thinking about small problems you can solve for clients at scale as a way to create new revenue streams for your practice (with a service we use – Termageddon –…
 
From Paris, France… Some tech tips and concise advice woven into one for you today about traveling and technology, including Google Fi, (finally) going paperless, experimenting with traveling and working, as well as some guidance on finance, taxes, banking, mail, medical issues and more when working and traveling. I cover my travel adventures once …
 
From Paris, France… A tech tip today about password management and the handful of passwords you might want to memorize rather than save somewhere, as well as why you might want to authorize someone else to receive account confirmation text messages. Some concise advice about not letting a fear of rejection impact your fees. I have a lot more ideas …
 
From Paris, France… A tech tip today about using the technology you’re already paying for. I see a lot of lawyers who buy literally dozens of products and services to do things that are already included in the software they already have. Some concise advice about gift giving as we inch closer to the holiday season. I have a lot more ideas about mar…
 
From Mayrhofen, Austria… A tech tip about using the Obsidian app for creating, organizing, and utilizing your notes in a way that mimics how your brain works (or Roam Research if that one works better for the way you think). Some concise advice about why you’re probably charging less than you should and how to price yourself so you’re earning what …
 
From Mayrhofen, Austria - A tech tip about our doing calls in foreign languages with a real-time, AI-powered translation tool called Yous, and some concise advice about how to make sure you're recapturing as much utility and mileage as you possibly can out of the marketing content you're paying to create.…
 
Up until now, this podcast has covered the same content as my Friday File emails, but I'm making a big change and taking it in a different direction. Don't worry - it's still going to be about actionable advice you can put to use in your practice, and the Friday File emails aren't going anywhere, I'm just going to be covering different topics in ea…
 
The lawyer does the work, the lawyer bills for the work, the client fails to pay the bill, the lawyer quite often does more work, the client still doesn't pay. The lawyer does it again and then again and then again. And the lawyer is upset when the bookkeeper mentions the huge unpaid balance.By Rosen Institute
 
At some point, something you do is probably going to work. You're going to get your 15 minutes of fame. Of course, in the current age, it might be only five minutes but it could be big - really, really big. When something big happens and the flood of attention rains down on you it's important that you're ready if you're going to turn the attention …
 
The last time I updated you on our nomadic existence, we were in Seoul, South Korea, hiding out from Covid. We're still hiding out, but we've developed some (so far adequate) virus avoidance skills. We've made it through another year with a bit of luck, a lot of Covid tests, and masks firmly settled on our faces.…
 
The list of things that frighten me is long. I don't have the time, energy, or courage to list them all here for you. In fact, I can't see the value to you of my detailing every last bit of fear so I'll skip the blood, alligators, and snakes. I can, however, see some benefit for you from hearing a few of the things on the list. Specifically, I'll m…
 
An inbox that is out of control often correlates with a business that can't scale or grow in the way you want it to. It's usually an indicator that you're becoming a bottleneck to the practice. This is my guide to managing your email. It's not perfect, it's not comprehensive, and it's a work in progress. I'll keep updating this resource as new serv…
 
I often wondered how the same folks showed up on the stage so often before I figured it out. I was perplexed because far too often those repeat speakers at continuing education programs and other professional events weren't particularly great speakers. They got the job done, but they were pretty dull.…
 
If you improve your productivity by one percent per day for seventy-two days in a row, you become twice as productive. Yeah, it surprises me too. Math isn’t my thing. Just finding that small thing each day and implementing a change means that you’ll be twice as productive in just two and a half months—that kind of blows my mind. What if I really co…
 
When I'm focused on moving my business forward, I win at business. When I focus on the competition, I lose. Focusing on winning meant, for me, finding ways to attract and satisfy clients. That had little, if anything, to do with our competition. My clients cared a lot less about how I stacked up against the competition than I did.…
 
You can have pretty much anything you want if you'll decide what you want. Many of us aren't willing to decide. We won't take the time to think it through. But, even when we do sketch out our goals, we hesitate to commit. Why? Because picking one thing means giving up on some others. It's easier to keep our options open than it is to decide.…
 
It takes some gumption to complain to your attorney. For most people, an attorney is an authority figure, someone kind of like a parent or a teacher. There are psychological barriers to telling these folks what we actually think. Our clients come to us referred by someone they trust, they met with us and decided to trust us as well. Even when they'…
 
These are the tools and products we use and suggest. Some are tried and true. Some were created last week. We update this list with some frequency so we suggest that you bookmark it and come back periodically.Have we used every single product? Nope. But, nearly all of them are used by us or our members at Rosen Institute. There are a few that we in…
 
20% of our clients cause 80% of our misery. That's 100% accurate based on my observations obtained over thirty years of dealing with clients. Most clients are awesome. They're pleasant to talk to, they do what they're asked, they pay their bills, and they act like decent people. But, a few, just a few are absolutely miserable human beings.…
 
Most of us find the standard financial reports unhelpful and difficult to comprehend. They leave us in the dark on knowing if the information means we're doing well or doing poorly. I can't blame you for hitting delete. Why are you paying for these horribly useless reports?By Rosen Institute
 
Mistakes we make in our practices can be pretty darn big. Not, "I left the clamp in the chest cavity of the dead guy" big but pretty big. Our mistakes usually cost somebody a big bucket of money. We'd love to fix them. We desperately wish the problem would go away. We'd do anything to solve the problem. If only we could fix it right now so the clie…
 
You're the boss of your team. You might have been doing this long enough to realize that you matter. It's one of those things most of us grow into eventually. It takes a while to fully appreciate that the stupid crap we say all day has an impact. We know we're just talking, but the folks who work for us think it all matters. We're the boss.…
 
Client dissatisfaction is much like a virus. It spreads. It infects everyone in close proximity. Your clients know people like themselves, which means they know potential clients, or maybe even other current clients. They talk to each other, then they go online to talk some more. They vent, they complain, and it lessens the chance of future referra…
 
When business gets slow, it's easy to sink into that lethargic, stuck in place, tired feeling. There's a solution to that problem and it's going to take you making a commitment to yourself to do something. It takes action.Do one thing, the next thing, and another thing, and you're off and running. But, it's scary. Putting our heads in the sand feel…
 
Working remotely has become the norm over the last several months. But what about working really remotely - foreign country remotely? I've been doing it for years, and COVID has changed the landscape in terms of both the practicality and ethics of moving from place to place. Is working remotely (not just from home) still a viable option?…
 
Every firm needs a system for updating their systems. In a perfect world, system updating will happen spontaneously. The team is using the systems documentation to get the work done so they notice when things need adjusting due to a change. They pull up the documentation and update the text, or audio, or video. Just like that - things are back in w…
 
It's entirely reasonable that a business built for one person breaks when it gets to three. It's even more reasonable that a business built for three people breaks when it gets to ten. It's obvious that it's going to happen once someone points it out. It's just tough to see it when it's your life and you're just trying to survive the day.…
 
Maybe there was a time when hanging an "Attorney at Law" sign above your courthouse-adjacent office door worked to get clients. But, if there was such a time and place I missed it. I started practicing law a long time ago and even then we were beyond the hanging out a shingle days of yore. You need to take action if you want people to start looking…
 
If you're saying things in your marketing that another firm could say, you might as well not bother. Those things are invisible. Your pages filled with "excellent, experienced, and affordable" are blank to the reader. You might as well leave in the "lorem ipsum" text and stock photos that came with the theme. In fact, you might as well just leave i…
 
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