Success Ian Also Works Live To Create Video Marketing Strategies public
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Garlic Marketing Show

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Garlic Marketing Show

Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, their stories of failure and success. Ian also works live to create video marketing strategies.

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In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those REALLY doing it. Guests like #1 Marketer Neil Patel, Tucker Max, Ryan Deiss from Digital Marketer, Michael Port and many, many more… Ian Garlic has hands on helped hundreds of businesses with marketing strategy and execution. As CEO of authenticWEB, Ian launched hundreds of websites, produced even mo ...
 
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show series
 
A lot of businesses use one designated person to come up with their ideas. What if, instead of one, a business had four different perspectives working together on an assignment or a task? Ian Garlic talks to Will Burns, the Founder of Ideasicle X, about his new SAS platform designed specifically for four people to work together on ideas. Will discu…
 
What started as a small, cramped office with a 5-person team in 2008 has become an incredible 50-person remote team of experts. Ian Garlic talks to Dobbin Buck, the Co-Owner of GetUWired, about identifying needed skill sets and finding the right people to join your team. They also discuss adding services to your business using white label implement…
 
In marketing, four weeks pass in the blink of an eye. It doesn’t feel like enough time to productively complete a massive project, much less scale your agency or business to the next level. Ian Garlic talks with Mandi Ellefson, the Founder of Hands-Off CEO, about how she’s able to help clients sell minimum $50k offers within four weeks. Mandi also …
 
For many startups, fundraising and marketing is a common part of the early stages. It can be a challenge raising that money and developing a pitch that will wow investors. Ian Garlic talks with business attorney Leslee Cohen, from AllRise Legal Counsel, about the ideal elements of a pitch deck. She also discusses the top two things investors look f…
 
Picture this: A theater major gets into digital marketing. He starts and scales a company that he then sells for $20 million. Ian Garlic talks to Ian Bentley about his journey from theater, to being in a rock band, to an 8-figure exit deal using a pay-per-lead model. Discover agencies’ biggest mistakes when taking on clients and the best elements f…
 
When was the last time you invested $100k into the top 50 relationships that allow you to even have a company? Ian Garlic talks to John Ruhlin, the author of Giftology, about choosing a gift that will make an impact in your business relationships. John also explains what you should be sending to clients during the holidays instead of gifts, and whe…
 
Being told, “No,” and facing rejection can be some of the most difficult situations somebody faces. The shame somebody can feel and the sinking feeling in their stomach makes many of us fear failure and avoid taking any risk that can cause it. Ian Garlic talks with Andrea Waltz, the author of Go for No, about the benefits of rejection and why you s…
 
Inventory optimization, although it might sound unimportant, can affect your marketing budget, reviews, and the profitability of your e-commerce store. With a proper system in place, you save your business thousands of dollars a year on shipment. Ian Garlic talks to Fabricio Miranda, the CEO of Flieber, Inc., about maximizing costs through inventor…
 
If done right, a community can be a supportive place full of people either in your situation or in the position you’re working towards. A community allows you to believe you can create something bigger than yourself. Ian Garlic talks to Tom Ross, the CEO of Design Cuts, about the fundamentals to building a community that will thrive. They also disc…
 
Knowing your avatar is key to good marketers. For great marketers, knowing the avatar’s exact moment situation is even better. Geofencing marketing can make this possible. Ian Garlic talks to Justin Croxton, the CEO of Propellant Media, about how to target your avatar’s situation using geofencing marketing. Justin also explains how many brick and m…
 
Are your sales lacking? Are your salespeople unmotivated, affecting the quality of their work? Integrating storytelling within your sales process is critical and will bring you far more success. Ian Garlic talks with Park Howell and Mark Smyth from Business of Story. They explain their 3-step storytelling process that has brought them sales success…
 
In a crowded marketplace, differentiating yourself and your business is key to ensuring the success of your future. How can you differentiate yourself amongst all of the competition? Ian Garlic talks to Jon Morris, the CEO of Ramsay Innovations LLC, about the two main questions every business should answer in order to stand out amongst their compet…
 
Building and developing a stable legacy brand takes time, patience, and hardwork. Join Ian Garlic and Josh Eppel, the Head of Commercial at Startup Slang, as they discuss how to differentiate from your competition. Josh also explains the most important element to consider when growing your brand, and how to acquire it. What You’ll Learn: The Signs …
 
Want to become a better public speaker? Join Ian and NY News Anchor, Joya Dass on this episode of the Garlic Marketing Show and discover how to connect with your audience through better storytelling and the simple formula for better storytelling that makes people take action. What You’ll Learn: Joya’s Ritual Checklist for Public Speaking How to Bec…
 
What are the top 4 performing email automation that every eCommerce company should have? Join Ian and CEO of Worth eCommerce, Dean Dutro, on this episode of the Garlic Marketing Show to learn more about how to improve your email engagement, SMS engagement, and the secret VIP series. What You’ll Learn: How to Return $42 on Every $1 You Spend Top 4 P…
 
As the podcast space continues to grow, many wonder if they are too late to the game to even bother starting a podcast. Join Ian Garlic and Kit Gray, the co-founder of Podcast One as they discuss the future of podcasting and the current business opportunities that lie in it. Kit will also explain how to drive viewership to your podcast. What You’ll…
 
One of the most important, and difficult, daily tasks is taking a clarity break. Executive coach, Chris White, discusses the benefits of taking much-needed breaks for your own sake, and for the growth of your business. It allows you, and your team, to clear your minds and have more productive discussions. In this episode, Chris discovers his own ti…
 
Tired of consistently long meetings with no productive outcome? Ian Garlic and Britt Myerholtz discuss the EOS software Traction® Tools and how it can help optimize your company. They also discuss identifying issues within your company, creating accountability to combat that, and defining roles. What You’ll Learn: The Biggest Blocks in EOS The Soft…
 
Looking to improve your company’s culture? Worried your employees aren’t as engaged or excited as they used to be? Ian Garlic talks to Will Scott, the Founder & Actuator of The Culture Fix Academy, about the importance of having great culture and core values within your business. Discover how the right culture can attract your perfect clients and h…
 
Reset your entrepreneurial mindset with Partner of Impact Architects and Success Implementor, Jim Haviland and host, Ian Garlic. Discover how developing a healthy entrepreneurial mindset can vastly improve the sustainability of your business and decrease employee burnout. What You’ll Learn: What is EOS’ Greatest Power and What it Means for Your Bus…
 
Struggling to get everyone in your business on the same page? Join Ian and Will Crist, Certified EOS Implementer, as they discuss how to clarify your company’s vision, run effective level 10 meetings, and iron out your companies core values. Bonus: Discovery how Will uses LinkedIn and Calendly to get 5 conversations a day. What You’ll Learn: The Si…
 
There are four essential bases every business needs to cover. Join Ian and EOS Implementer for staffing companies, Derek Pittak on this episode of the Garlic Marketing Show and discover the biggest marketing opportunity for staffing companies and how to build a powerful accountability chart for your organization. What You’ll Learn: Implementing a D…
 
Has the growth of your business stagnated? Discover how EOS helped Aaron Purkeypile, EOS Implementor at Lincoln Fitness and Nutrition, find and target the right market. With a refocused effort on establishing what they offer and to whom, Lincoln Fitness and Nutrition managed to stay profitable, having one of their best years during the Pandemic. Wh…
 
Ian sits down with the president of Launch to Growth LLC and Certified Franchise Executive, Gerry Henley. Together, they discuss how to figure out if EOS is good for your marketing. In this episode, Gerry and Ian discuss how Gerry helped a client execute a marketing strategy, from scratch, in six months. Gerry also explains the importance of slowin…
 
Ian sits down with entrepreneurial coach Kris Kelso and together they discuss the dangers of imposter syndrome, something that up to 70% of the population experience. In this episode, Kris and Ian discuss the key ingredient to building a working community and the importance of authenticity. Kris also explains how entrepreneurs and businesses can ov…
 
Ian sits down with Andrea Jones, the Founder of Great Pursuits MN, and they discuss how to start implementing EOS and how it can supercharge your marketing. Andrea has owned and operated multiple businesses and has 14 years of experience in helping others improve their lives. As a Professional EOS Implementer, Andrea helps entrepreneurs and leaders…
 
Marketing. It's simple, but NOT easy. We get so caught up by the tools and new ideas, that we forget to practice the simple, yet effective aspects of marketing. One crucial, yet simple, method for your video marketing are your customer stories. By collecting these stories, you'll be able to make a huge impact on your marketing, operations, and sale…
 
Ian Garlic sits down with Dov Gordon, CEO & President of ProfitableRelationships.com. While trying to find a way to support his family, Dov decided to become a business coach. For years, he learned from others and climbed his way up. This lead him to starting his own community, the JVMM. In this episode, Dov and Ian talk about the concept of alchem…
 
Ian discusses 7 easy ways to improve your digital marketing strategy for your business. Testimonials stink. They don’t get results for your business. By collecting and crafting your customer’s stories, you will be able to increase conversions, leads, and engagement. In this episode, Ian discusses the various ways you can use these stories to improv…
 
In this week’s episode of the Garlic Marketing Show, Ian Garlic sits down with Viveca Hess, JD, Founder and Storyteller at HessConnect-an online business development strategy for lawyers. She is also a Former Attorney. They discuss the strategies and importance of marketing to professionals. In this episode, Viveca and Ian talk about the best ways …
 
In this week’s episode of the Garlic Marketing Show, Ian Garlic sits down with Sam Mollaei, Director and Strategic advisor at Legal Funnel and a coach to lawyers wanting to grow and automate their dream virtual law firm. They discuss the importance of using legal funnels and reviews in the growth of virtual law firms. In this episode, Sam and Ian t…
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic is joined by Marty McDonald, the Co-Founder and CEO of Bad Rhino. Marty will share how Bad Rhino rocked it on Ad Spend with a Medical Recovery Tool. In this episode, Marty and Ian talk about Bad Rhino’s Omni Channel Approach. Marty will also explain how to target potenti…
 
Today in the 300th Episode of the Garlic Marketing Show, we will bring you a new topic to discuss to improve your digital marketing strategy. Our host, Ian Garlic, will have a pleasant conversation with our guest today, Mark Homer. In this episode, you will learn how to own your audience in the long term using the power of emails. You will discover…
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with John Corcoran, Co-Founder of Rise25. They talk about the importance of having a podcast strategy to expand your network. In this episode, John and Ian talk about how having a podcast strategy enables you to improve your relationships, build your network, a…
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Jason Smith, the CEO and Founder of Spotlight Social. They discuss the importance of Facebook Ads and how spending the right amount could help in generating organic leads. In this episode, Ian and Jason talk about the budgeting of Facebook Ads to drive tra…
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Erik Schlesinger, the CEO of Build Scale Prosper. Together, they discuss the Strategy Canvas and how it helped a healthcare business grow to $10 million. By reaching out to your customers, you are able to figure out their pain points, find the gaps within …
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Darren Magarro, the Founder & President of The DSM Group. When building your brand, it’s important to create authentic content that brings value to your audience. In a moment of vulnerability, Darren filmed a personal video that he posted to LinkedIn that …
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Corey Vandenberg and William Pettet, the Founders of Clixsy. Over the past five years, as digital marketing has become more and more important, the first page of Google for your name (personal or business) has become your resume. Your online reputation is …
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Christina Nicholson, the owner of Media Maven. 55% of people in the United States have listened to a podcast at least once. Featuring as a guest on other podcasts is a huge opportunity to control your online reputation and build your authority, but it can …
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Chris Dreyer, the CEO & Founder of Rankings.io. The faster you invest in SEO and the more you put into it, the more it’ll be worth later. Chris discusses his proven content strategy that got one law firm ranking #1 on Google for the keyword ‘Car Accident A…
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Ben LeDonni, the Founder & CEO of Creative Multimedia Solutions. Oftentimes, people don’t take advantage of their website as the valuable tool that it is. By properly structuring your website content, it’s possible to increase your website traffic without …
 
For this segment of the 300th Episode of the Garlic Marketing Show, Ian Garlic sits down with Alex Melen, the Co-Founder of SmartSites. They discuss the importance of business flexibility to accommodate changes in consumer behavior. In this episode, Alex and Ian talk about the importance of excellent website performance for your business to succeed…
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with Brian Burt, the founder and CEO of Canopy Management. After Google updated its algorithm to Penguin 2.1, Brian’s SEO agency lost 95% of its clientele and he decided to move to eCommerce. In this episode, Brian discusses the three pillars of Amazon to successfully grow an Amazon…
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with John Warrillow, the founder of The Value Builder System™. After failing to sell a business years ago, John had to face the reality that he had a lot of work to do. Regardless of your intentions with your business, John explains the importance of growing your business to sell. I…
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with Hao Lam, the Founder of Adaptively Education. Together, they discuss how to grow a franchise business to over 60 locations. Growing up in Vietnam, Hao Lam was illiterate. After 12 years of trying, he was able to successfully escape from Vietnam in 1988 where he finally learned …
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with Tanner Larsson, the Founder of BuildGrowScale. Together, they discuss how to optimize an e-commerce store. Tanner first began his career as an entrepreneur in 2001 when he built a window cleaning company. When he wasn’t able to work in the business anymore, he sold the business…
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with Larry Pino, the CEO and Founder of Tuscan Gardens. Together, they discuss the best mindset to have when starting a business. Over the years, Larry has had a hand in selling and incubating about 80 businesses. Currently, Larry is primarily focusing his business initiatives on Tu…
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with Danny Iny, the CEO & Founder of Mirasee. Together, they discuss how to launch a course that is guaranteed results in two months. Like most online entrepreneurs, Danny started with an idea and a message to share, but he wasn’t sure how to do it. After several mistakes and obstac…
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with Blake Dowling, the CEO of Aegis Business Technologies. Together, they discuss the cybersecurity issues that have arisen due to COVID, and how business owners can protect their businesses from cybercrime. Aegis Business Technologies is an IT company dedicated to connecting peopl…
 
In this week’s episode of the Garlic Marketing Show, Ian sits down with Steve Fretzin, the president of Fretzin, Inc. Together, they discuss how to close bigger clients without being salesy. After going through college, Steve worked a number of sales jobs and moved his way up to franchise sales. Eventually, he got into the business of selling busin…
 
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