Jeffrey Shaw talks about The Self-Employed Life


Manage episode 297980323 series 2322877
By Mike Vardy. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Small business expert and former photographer Jeffrey Shaw unpacks how live the best self-employed life.

This episode is sponsored by Canva Pro. It’s the easy-to-use design platform that has everything you need to design like a pro. It has all you need in one place, including a collection of over 75 million premium photos, videos, audio and graphics. As a Canva Pro subscriber, I love so many of their features including the brand kit, which makes it really easy to collaborate with my team. Claim your FREE 45 day extended trial by signing up via

This episode is sponsored by Sit Down, Startup, a new weekly podcast from Zendesk. Getting your business off the ground is hard. Find out why customer experience is at the heart of success. The startup’s team chats with Zendesk leaders, founders, and CEOs in a coffee-shop-style conversation about starting up when the world is upside down. Catch weekly fresh new episodes on Apple, Google, and Spotify. Head over to Sit Down, Startup here.

Jeffrey Shaw became one of the most preeminent portrait photographers in the United States. He decided to share his knowledge of business, branding, and marketing to support self-employed and small business owners as well as progressive-minded companies. I had a great time learning more about his strategies that have helped small businesses scale their big dreams.

We unpack the insights from his latest book The Self-Employed Life: Business and Personal Development Strategies. We also explore personal development, redefining what we mean by ‘niche’, owning your area of expertise, and lessons from sea kayaking.

Talking Points

  • What’s needed to be successfully self-employed
  • The ecosystem analogy
  • The business model of multiples
  • Daily habits for small business owners
  • ‘The What’s Going Right’ journal
  • Being clear with your meaning and marketability


“Set up your business for the capacity that is to come, not for it currently is.”

Helpful Links

Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice.

If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. And if you want to have easy access to the archives of the show and ensure you don't miss the new episodes to come then subscribe to the podcast in the app you're using – or you can do so on a variety of podcast platforms by clicking here.

399 episodes