#38 Why Every B2B Sales Professional Needs A Strong Personal Brand


Manage episode 293251810 series 2906267
By AgencyFlare - James Harper. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In this episode, James Harper talks about why B2B sales professionals need to focus on elevating their personal brand to help them increase their cold prospecting efforts. The term “personal brand” is used heavily with marketing, but it’s becoming more and more important in the B2B sales world.

In this episode you will learn:

  • How sales professionals are now “creators” and why it’s important you become one
  • A few simple ways you can improve your personal brand's image online
  • Why prospects buy from individuals vs companies

If you’re a B2B Sales professional or entrepreneur wanting to get more insight into the cold prospecting world, sign up for our once per month Outbound Sales Report here.

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51 episodes