124 - How she got 23% conversion into her Membership with Amanda Farmer

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By HerBusiness and Suzi Dafnis | Michelle Falzon. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Amanda Farmer of Your Strata Property, a one-stop-shop for information and education about strata living shares with us how she converted 23% of her prospects from a small email list of just over 300 people into her PAID membership.

It’s quite extraordinary what she’s been able to do with a small, very strategic list and in this episode you learn just how special this list was and what she did to get those kinds of mammoth conversion rates. 23% - that’s almost one in 4 of the prospects on her email list converting to PAID customers and she did it all in just a matter of days.

Listen to this episode to hear more about:

  • How a small niche became a flourishing business
  • What the key mistakes were that Amanda made when starting her Membership
  • How closing her membership and only re-opening it twice a year reinvigorated her numbers
  • The unexpected benefit of a closed membership on Amanda’s ability to focus on her paid members
  • How Amanda planned out her campaign step-by-step
  • The eye-opening insight Amanda gained from her April launch that enabled her to more than double her results on her September launch
  • How Amanda’s “All roads lead to Waitlist” strategy enabled her to create a list of ideal buyers who were begging her to open her membership
  • And much more.

Also mentioned in this episode:

179 episodes