Learn the Framework for Growth Hacking Early-Stage SaaS Companies with Sid Bharah, the Former VP of Growth at Thinkific

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By Demio and David Abrams. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Sid Bharath is a marketer and previously the VP of Growth at Thinkific, an online course platform that he’s helped grow to the leader in the industry. He’s also a marketing consultant and has worked with other software companies to help them grow. In this episode, David and Sid discover his 5 step framework that Sid uses to start the growth marketing process for any Early-Stage startup and how they use an ROI calculator to determine their first marketing steps

  • 00:10 - Sid's Journey into Growth Hacking
  • 04:40 - The Thinkific Fast Growth Experience
  • 07:55 - Best Channel, Swap Partnerships and Influencers
  • 09:20 - The System to Identify The Best Channel To Invest
  • 12:30 - Listening to Customer Support for Customer Feedback
  • 14:20 - Collecting Data to Choose Best Customer to Focus On
  • 18:00 - 5 Step Framework for Growth Hacking: Customer Persona,
    Customer Journey (Problem Unaware > Problem Aware > Solution Aware >
    Product Aware > Decision > Retention), Trigger Points Prioritization,
    Testing, Scaling The Channel That Works
  • 29:45 - Big Failure Lesson: Focusing
  • 35:15 - Sid's Why: A Fascination With Technology
  • 36:50 - Quick Fire Questions

30 episodes