The Art of Digitalisation: S1 E8 - Communication expert Daniel Vaarik: Country's brand as an instrument of soft power


Manage episode 304418259 series 2902016
By E-Estonia Briefing Centre. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In our latest podcast episode, Florian Marcus talks to communication expert Daniel Vaarik. Vaarik served as the consultant for the famous Estonian e-Residency programme from its very inception. He was hired to conceptualise Estonia's messaging and namely also how we talk about e-governance.

9 episodes