B2B Content Marketing - with Marti Sanchez


Manage episode 302297619 series 1346873
By Arlen Robinson. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Marketing Strategies Revealed in this Episode:

  • How to build a B2B content marketing strategy
  • How content helps generate leads
  • How to choose the right content types
  • How to to track and report on the performance of content

230 episodes