Business of Design with Family Finances - interview with Ivan Muck


Manage episode 236431497 series 2503490
By Linda Sallai. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Not one day passes by in the financial industry without hearing/reading or talking about design. It has become a trendy buzzword, but in reality it is much more. McKinsey released an in-depth report in October 2018 on the business value of design. This research revealed striking findings. They found a strong correlation between better design and superior business performance. The companies who were in top-quartile with their design increased their revenues and total returns to shareholders substantially faster than their peers over a five-year period. It seems like design have its affect regardless on the industry, as the previously mentioned findings were true in all three of the industries they looked at: medical technology, consumer goods, and retail banking. So we can say, that besides being a trendy buzzword, the potential for design-driven growth is enormous in both product- and service-based sectors. Today we will take a deeper look at design. We will discuss the value of design, how it could be created successfully, how can we measure it and what impact will it have. I have an awesome guest to discuss design with, as Iván Muck is by my side, who is co-founder and responsible for business development at Family Finances. Family Finances is a fintech startup offering design-driven mobile banking solutions for financial institutions with a special focus on younger customers, including off-the-shelf solutions that are all easy to integrate and white-label as well as an end-to-end service from UX research, through UX/UI design to implementation. #design #designthinking #designmetodologies #UX #UI #familyfinances #fitnech #youthbanking #fintechflow #followtheflow #podcast #sg #sgalle

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