Bootstrapping to over $250k MRR - Baird Hall, Churnkey


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By James McKinven. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Baird is a 4x SaaS founder based in Charleston, SC. His background is in sales, marketing, and support. He bootstrapped and grew two SaaS companies to over $1M in ARR. When he isn't working on Churnkey's sales and marketing, he is on the water with his wife and daughter.

What we covered in this episode:

  • The big challenges faced when bootstrapping
  • Did Baird always want to bootstrap
  • Why leave a job to start a company
  • Did he ever get funding from utalk
  • How did Waave come about?
  • How to avoid quitting when times get tough
  • Getting early customers in for Waave
  • What was different when they launched Zubtitle (108k MRR)
  • Why they started a new business completely
  • Why churn is such a difficult problem to solve
  • Is it harder or easier to do B2C vs B2B
  • How to manage context switching
  • How to make time to run 3 huge businesses at once


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61 episodes