Manage episode 273040910 series 2613375
Cameron George is a researcher, writer, entrepreneur, and founder of TRU KAVA, a company that is striving to set the industry standard for quality, safety, and education around kava within the mass market.
TRU KAVA is focused on developing scalable user-friendly products that deliver the full therapeutic action of the traditional kava drink, which is the only form that has been highly prized in the south pacific islands for over 3000 years.
Since Discovering the amazing effects of traditional Kava during his own chronic illness, Cameron spent many years investigating every aspect of Kava and has collaborated with many of the most prominent experts in the world within the fields of Kava research and historical Kava use.
The goal of this project is to provide the safest and most effective Kava products on the market, as well as educate the public on the complex story surrounding Kava, explaining some of the myths, the massive variation of quality on the market, and the many amazing benefits that Kava can offer to the modern world when it’s used correctly in its traditional form.
It is an initiative to educate on the clear distinction that the scientific literature and historical accounts have made between Safe and questionable Kava products, as well as to advocate for the use of only lab-tested safe Kava varieties.
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