#55 Why is red tourism trending beyond the golden generation? (cross-over episode with The Chinese Tourism Podcast)
Manage episode 298483023 series 2168108
The Communist Party of China celebrating its 100th year anniversary this year, driving up tourism to revolutionary sites around the country. The “red tourism” sector has seen significant growth from 140 million visit in 2004 to 1.15 billion in 2019, and now the “Gen Z” is following the trend. How do red tourism sites stay relevant for a new generation?
Dr. Mimi Li : associate professor at the School of Hotel and Tourism Management (PolyU)
Michael Wang : VP of Content Dragon Trail International
Made in partnership with The Chinese Tourism Podcast
Middle Earth is distributed by The World of Chinese (www.theworldofchinese.com). Every two months, both in print and online, the team at TWOC takes a contemporary issue in Chinese society and culture and looks behind the headlines to share how it affects people on the ground.
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With thanks to Sean Calvo for music support.