Conducting Payer Market Research to Develop Market Access Strategies: A Conversation with Clint Burrus, CEO, Ashfield Market Access.


Manage episode 297318760 series 2916645
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In this episode, co-hosts John Hinkle and Will Brown have an in-depth conversation with long-time pharma industry veteran Clint Burrus, President of Market Access Ashfield Engage. Clint has developed a high level of expertise focused on market access strategy - and more importantly, he knows the pathway to success and how to avoid common pitfalls when conducting marketing research with payers.

17 episodes