RERL-1766- Zillow’s Big Flop!

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By Joe Cucchiara and Real Estate Radio LIVE. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Zillow quickly became the first step for buyers and sellers due to their instant connection to tons of real estate information. However, the disruptor ran into some big issues when it tried to add buying and selling to its repertoire. The issue? Not enough hands to make the purchase and selling process as seamless as they wanted. As a result, the iBuyer program was paused then abandoned shortly after. Joe Cucchiara and Jack Russo discuss if digital buying programs still have promise in our future and how much longer traditional broker relationships can survive automated home sales.

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