#141: Breaking Down Layer #2 of Your Referral Strategy


Manage episode 285687309 series 2385194
By Stacey Brown Randall. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In a previous episode I broke down the first layer of your referral strategy... how to receive more referrals from your existing referral sources. In this episode, we look at layer 2... how to turn clients and contacts into referrals sources. Most of us will need to know how to turn the people we wish would refer us into actual referral sources. We call this layer - layer #2 - the potential referral source layer.

You can download the visual to show you how all 6 layers of your referral strategy fit together on the show notes page at www.staceybrownrandall.com/141.

183 episodes