Manage episode 296826319 series 2931779
A website that appeals to visitors correlates with high search engine rankings. Without SEO, it’s hard to say how we would ever find websites, businesses, or the information we seek on a daily basis. If your business has a website, SEO is important and based on the way search engines are developing, it’s unlikely that SEO will lose importance any time soon.
On this premise, we need to ensure that the people working in SEO should have the necessary skillset in order for them to focus on the overall strategy to be successful in SEO.
00:35 Introduction of the topic
01:02 The role of an SEO person and the team. (...What he and his team need to know?)
02:45 In order to be successful in SEO, what are the skill sets needed in hiring an SEO person?
- writing skill
- communication skill
- consistency in execution
- curiosity and flexibility
- broad digital marketing knowledge
Previous episode mentioned, Episode 21 -
The ERICA SEO Framework:
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