Be Strategic like Roshell Rosemond Rinkins


Manage episode 170240379 series 1322497
By Roshawnna Novellus, Dr. Roshawnna Novellus | Serial Entrepreneur, and Startup Investor. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Roshell Rosemond Rinkins is the type of entrepreneur that is interested in more than just personal gain. Roshell wants to see her product empower and enliven its users. Roshell is the woman behind Liquid Courage, a unique line of beauty products that aim to compliment the modern woman on the go.

Liquid Courage comes on the heels of Roshell making the decision to exit the corporate world. Leaving behind the certainty and stability of a corporate role to embark on the journey of an entrepreneur is never easy. Roshell has worked against the odds to make Liquid Courage a success, and in her discussion with Roshawnna, she outlines insights in to how she made it happen.

Roshell is the type of hard-working, DIY entrepreneur that so many young people yearn to be. The wisdom that she shares in this podcast is invaluable, and a special deal offer from Roshell for Liquid Courage products is the cherry on the cake for this great conversation!

Roshawnna and Roshell discuss:

  • 3:00 Roshell discusses how she got her start as an entrepreneur.
  • 7:00 The importance of community building.
  • 10:00 Roshell recognized the need for her business in the beauty space.
  • 13:00 How empowerment for women inspired Roshell to create Liquid Courage.
  • 15:00 The experiences that brought Roshell to where she is today.
  • 17:00 The importance of mentorship to Roshell’s path.
  • 21:00 Education as a launch-pad for an entrepreneurial career.
  • 23:00 Using education as a resource for networking.
  • 25:00 Career decision making and planning.
  • 26:30 The benefits of bootstrapping vs. gaining funding.
  • 28:00 What makes Liquid Courage unique.
  • 31:00 Community building and how it effects your brand and your business.
  • 33:33 Outsourcing work and team building to hit goals.
  • 35:00 The importance of creating a work/life balance.
  • 40:00 A special offer and a piece of advice from Roshell.

43 episodes