Manage episode 296710966 series 2865660
Here are our top tips for becoming a successful content creator on YouTube...
1. Upload Useful and Quality Content to Your Channel
You can define “useful” however you’d like. Comedy videos are useful if they make people laugh, and style advice videos are useful if they teach people how to dress better.
One thing that isn’t negotiable is that your content needs to be high-quality.
That doesn’t mean that you need an expensive production budget or the highest tech equipment available. It means that you need to upload quality content that will help and inspire your audience.
When it comes to creating and uploading content, choose quality over quantity.
2. Choose Your Titles and Descriptions Carefully
If you look at popular YouTube channels, you’ll notice that the video titles and descriptions usually have a format that they stick with.
You need titles that will make users want to engage with your videos. Descriptions should help provide a summary of the video. If you’re featuring products in your video, you can list them in the description with links to where your followers can buy them.
3. Include Calls to Action in Your Videos
Let’s say you have a compelling title and description that make people click and watch your videos. That’s great! Just make sure to have a CTA (call to action) in your videos that prompts users to do what you want them to.
For example, if you make a video review of a pair of sunglasses, prompt users to “buy now” and link to the seller’s website.
4. Use Annotations at the Beginning and End of Your Videos
Annotations are the bubbles of text that pop up throughout YouTube videos. They’re a great way to convey additional tidbits of relevant information or promote CTA’s.
5. Create a YouTube Trailer That Captivates
When someone goes to a specific YouTube channel, there’s often a video that starts playing. That video is usually a channel trailer that has some general information about the channel.
A channel trailer is your shot to quickly summarize your channel in hopes that people will stick around to watch your videos and subscribe. Make it captivating so it intrigues people and makes them want to see more!
6. Customize the Thumbnails of Your Videos
Along with the title, the thumbnail is the first thing someone sees from your video. An intriguing thumbnail will make someone want to click your video to see what it’s all about.
One of the best ways to create a great thumbnail is to take a still image from your video and use a tool like Canva to add graphics and text over it.
7. Post-New Videos Regularly
Earlier, we mentioned that you should choose quality over quantity, and we meant it. However, you do need to post regularly scheduled content to keep your subscribers interested in your channel.
Posting once or twice a week is awesome. Just make sure it’s high-quality content.
8. Record Videos That Are at Least 5 Minutes Long
Platforms like Instagram and TikTok are good at showcasing short videos, but YouTube really shines when it comes to long-form content.
Make your videos longer than 5 minutes and full of information that will leave the viewer feeling well informed and satisfied.
9. Collaborate With Other YouTubers
Some YouTubers may feel like being a content creator is a competition, but others like to work with their fellow content creators.
When you start getting subscribers, you can reach out to YTC’s in your category to work on a video together. It’s good exposure for you both!
10. Take Advantage of Your Social Networks to Attract More Subscribers
YouTube is a social network, but it isn’t the only one you should use if you’re trying to become a successful YouTube content creator.
Make sure to promote your YouTube videos on other platforms like Instagram, Facebook, Twitter and TikTok.
11. Reply and Have Conversations With Your Followers
Most businesses can benefit from interacting with their customers and hearing their feedback, and the same goes for content creators on YouTube.
Interacting with your channel’s subscribers is an awesome way to connect with your fans and show them that their voices matter!
12. Stay Tuned for the Latest Trends
When you’re popular enough, you can be a trendsetter. Until then, keep an eye on what your fellow YouTubers are posting.
You’ll be able to stay on top of emerging trends so you can create your own content that people will want to see.
13. Collaborate With Brands
This is hands down one of the best ways to promote your channel, gain new subscribers, and make money.
Platforms like ours, Insense, help content creators partner up with relevant brands who are looking for cool content creators to promote their content.