#90: Live Your Best Life with Zach Benson


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By Jayson Waller. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In today’s episode of the True Underdog Podcast, Jayson Waller is joined by Founder and CEO of Assistagram, Zach Benson - A network of 220 million Instagram followers to drive brand awareness, leads, and sales!

You’ll hear about his come-up story of being adopted and moving to the States from Korea when he was only 4 months old for greener pastures onto his journey of becoming an Entrepreneur, Social Media Guru, Dancer, and Traveller Influencer!


  • Adopted at an early age for a better life and life in Iowa
  • Growing up and being a misfit
  • Diagnosed with ADHD and speech impediment
  • Being a successful dancer - “Teaching is my Passion”
  • A life-changing injury that prevented him from dancing
  • Finding and re-discovering his roots
  • How he built up a successful business in social media
  • Assistagram’s focus on guerilla marketing tactics and strategies to help the biggest brands monetize their products and services
  • Setbacks and persevering through the hardships
  • Being content and living with less - Life-changing social experiences
  • Work Ethic - grinding without complaining by putting your mind into it to make it happen
  • Legacy Mission, and much more!

“Fail Forward….. Anything is Possible”

- Zach Benson

Sponsored‌ ‌by‌ ‌-‌ Sizz: FLOW

Siiz’s new product Flow is a breakthrough new mouth spray made with a proprietary blend of All-Natural ingredients Made Specifically for Entrepreneurs.

w: siiz.life/trueunderdog

Social‌ ‌Media:‌

Follow‌ ‌True‌ ‌Underdog‌ ‌on‌ ‌IG:‌ ‌‌ https://www.instagram.com/true_underdog

Follow‌ ‌Jayson‌ ‌on‌ ‌Linkedin:‌‌ https://www.linkedin.com/in/jayson-waller-/

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Follow‌ ‌Jayson‌ ‌on‌ ‌Twitter:‌ ‌‌ https://twitter.com/JaysonWaller ‌ ‌

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Check‌ ‌out‌ ‌The‌ ‌True‌ ‌Underdog‌ ‌website:‌ ‌‌ https://trueunderdog.com/‌ ‌


Reach‌ ‌out‌ ‌to‌ ‌Jayson‌ ‌directly‌ :‌ ‌Jayson@trueunderdog.com‌ ‌

Timestamps:‌ ‌

00:00:28 ‌-‌ ‌Introduction‌ ‌to Zach Benson

00:01:21 ‌-‌ ‌Younger Years / Being Adopted

00:02:30 ‌-‌ ‌Being Bullied as a Youngster

00:03:26 ‌-‌ ‌Turning bad grades in 6-figures

00:04:49 ‌-‌ ‌Meeting Birth Mother ‌back in Korea

00:08:00 ‌-‌ ‌Moving to LA to pursue a career in Dancing ‌ ‌

00:09:55 ‌-‌ ‌SIZZ COMMERCIAL

00:10:58 ‌-‌ ‌Career Cut Short / Side Hustle

00:12:07 ‌-‌ ‌Brand Building on Instagram

00:13:01 ‌-‌ ‌Brand Portfolio / Working with Entrepreneurs and Tourism Boards ‌

00:14:18 ‌-‌ ‌Assistagram Empire and Services

00:15:59 ‌-‌ ‌'Being Real’ Philosophy

00:17:10 ‌-‌ ‌The Future

00:18:18 ‌-‌ ‌Legacy / Final Words

00:19:30 ‌-‌ ‌Stay Connected…... ‌

Guest Social Handles / Links In The Episode:

Website: www.zachbenson.life/

Linkedin: www.linkedin.com/in/zach-benson-368483119/

Instagram: www.instagram.com/zachvacay

Twitter: www.twitter.com/zachtbenson

Facebook: https://www.facebook.com/zachtbenson/


187 episodes