Extended Archives – Target Audience


Manage episode 291750434 series 2867221
By Ley Esses, Leigh Hull, and AspenHouse Publishing. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Welcome to the Extended Archives episodes! Writing Roots is on a temporary hiatus until July. Until then, we’ll be releasing extended versions of episodes from our archives, previously released only on Patreon.

Finding the right target audience is a major piece to the process of marketing, especially if you’re self-publishing. It changes how you market on social media, ad targeting techniques, and more. But you can’t do any of that until you know your target audience. This episode breaks down the process of finding your audience.

Original version first aired June 2, 2020

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252 episodes